Client
Skema
Agency
Consilia
Motion Design
Francesco Mantovani
Skema: Motion Identity
A motion design project created for Skema, an Italian company specializing in innovative flooring and surface solutions for architecture and interior design.
The project focused on developing a consistent and recognizable motion identity, translating the brand's visual language into a flexible system of animated elements.
I designed and produced a range of motion assets, including an animated logo with custom sound design, lower-third templates, and animated titles for future video productions.
All elements were developed to ensure visual consistency across different projects while allowing Skema's in-house design team to independently customize and integrate them into their video content.
The result is a practical and reusable motion design system that strengthens the brand's visual identity and streamlines its video production workflow.